Just before launching her bid to become the next leader of the Liberal Party in Toronto on Sunday, Chrystia Freeland deleted or archived all her previous Instagram posts, publishing new material uniquely focused on her new leadership campaign.
In what appears to be an attempt to reorganize her digital footprint, her profile on the World Economic Forum (WEF) website has also been deleted.
Freeland’s WEF profile listed her career achievements and biography, while also associating her with the unpopular network that came under heavy scrutiny during the Covid pandemic.
The WEF has received transfer payments from the Canadian government to the tune of nearly $3 million dollars, while Freeland was simultaneously serving as Minister of Finance and Deputy Prime Minister.
Her leadership announcement included appearances from supporters, some of whom called in virtually and were displayed on screen, in similar fashion to Covid pandemic government press conferences.
One Liberal MP who endorsed Freeland, Mark Holland, said that she “stood up for Canada’s freedoms and stood up to Putin, the KGB and Donald Trump.”
While Freeland undergoes a campaign makeover in her bid to become Canada’s next Prime Minister, her social media activity is now setup to present a clean slate, distancing her from her own record as well as her boss of 9 years, Prime Minister Justin Trudeau.
Conservative leader Pierre Poilievre is urging Canadians not to fall for her makeover, stating that both she and the other only realistic candidate for the Liberal leadership, Mark Carney, are “Just like Justin.”
