DOCUMENTS: Trudeau Foundation pushes diversity hiring for increased profits
A Trudeau Foundation report recommends diversity hiring for both government and private industry to boost profits.

Andrew Chapados

April 11, 2023

A Pierre Elliott Trudeau Foundation report published in 2017 recommends race- and gender-based hiring rather than merit-based hiring for both government and private industry, boasting about the profits that can be gained through ramping up diversity.

DOCUMENTS: Trudeau Foundation pushes diversity hiring for increased profits

The document, titled “Diversity Dividend: Canada’s Global Advantage,” was published alongside the Centre for International Governance Innovation (CIGI). The report advocates for continued mass migration and increased “Workplace Employee Surveys” to constantly keep tabs on diversity statistics.

According to the authors, ethnic and gender diversity can increase a company’s revenue at notable rates. A 1% increase in “ethnocultural diversity” increases revenue by 2.4% and increases workplace productivity by 0.5%, the report claims.

For every 1% increase in “gender diversity,” companies can expect an “average corresponding increase of 3.5% in revenue and 0.7% in workplace productivity.”

The report authors brag about Canada’s foreign born population, stating that “20.6% of Canadians are foreign-born — more than any other G7 country!” Today, that figure is closer to 25%.

Throughout the report, the authors recommend that government and industry leaders “Train managers and human resources staff to uncover and address unconscious bias,” and “streamline and eliminate Canadian experience requirements.”

“Integrate diversity and inclusion objectives into core processes, operations and decision making,” the Foundation suggests. 

In other words, make everything about race and gender.

The Pierre Elliott Trudeau Foundation has been in the news in recent months after intelligence leaks revealed that in 2016 they accepted a $200,000 donation from Chinese billionaire Zhang Bin, whose donation was allegedly reimbursed by the Chinese government. 

The foundation returned the donation after the leaks came to light.

This week, the Pierre Elliott Trudeau Foundation president and CEO and entire board of directors resigned over the “politicization” of the donation, which Bloc Québécois leader Yves-François Blanchet called “suspicious.”

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